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As sedentary lifestyles and hectic schedules have become increasingly common in recent years, people are gradually recognizing the significance of prioritizing good health and are striving to stay physically fit. These health-conscious people are engaging in various physical activities such as running, yoga, gym & home workouts, cycling, dance, Pilates, hiking, cross fit, and other outdoor activities to stay fit. One of the essential components of these activities is proper clothing and accessories.

Activewear encompasses a wide range of clothing and gear designed to provide proper comfort, support, and functionality during physical activities such as sports, yoga, running, workouts, and other forms of exercise. Activewear is typically made from various types of breathable, moisture-wicking, and stretchable materials to help the wearer to be cool and dry while performing these activities. Some common types of activewear include athletic tops like t-shirts, tank tops, hoodies, bottoms such as joggers, shorts, leggings, sport-specific outwear, footwear, and other accessories such as sweatbands, hats, and gloves.

Activewear is typically made from lightweight, stretchy, and breathable materials like spandex, nylon, or polyester that make it very comfortable to wear. It has features such as pockets, built-in bras, and zippered compartments making it a convenient choice for carrying essentials such as keys, phones, and other accessories while working out.

Activewear is designed to enhance physical performance and often includes features such as moisture-wicking technology that helps the wearer stay dry during the exercise. Moreover, these clothing are often designed to be more inclusive in terms of sizing and body types which can help to improve body positivity and self-confidence.

The global activewear market revenue has witnessed a significant increase in recent years and is expected to continue expanding at a CAGR of 3.86% between 2023 and 2032. Factors such as rising awareness about healthy lifestyles and fitness, rapid advancements in fabric technology, rising availability of various types of activewear on online platforms and offline stores, and rising investments in R&D activities are expected to boost overall market growth during the forecast period. Moreover, the athleisure trends enable people to wear activewear outside of the gym or sports setting. This is another key factor expected to drive global market growth going ahead.

Activewear has gained significant popularity among the health-conscious populace not only for its functionality but also for its fashion-forward designs. Celebrities, influencers, and social media have played a key role in promoting activewear as a fashion statement. Many activewear brands offer a wide range of styles and options to cater to different tastes and consumer preferences and also collaborate with celebrities and influencers to market their activewear lines.

Some of the well-known clothing brands offering the best possible activewear essentials to their consumers are listed below:

• Nike, Inc.
• Adidas AG
• Under Armor
• Puma SE
• Lululemon Athletica Inc.
• Fabletics
• Alo Yoga
• New Balance Athletics, Inc.
• Rhone Apparel
• Girlfriend Collective

Nike, Inc.

Nike, Inc. is a US-based athletic footwear and clothing corporation headquartered in Beaverton, Oregon, and is the world’s largest sportswear manufacturer. The company offers a wide range of activewear products for various sports and fitness activities as well as casual wear. Nike has been actively working on sustainable initiatives to reduce its environmental impact. It offers eco-friendly products made from recycled materials and focuses on reducing waste in the production processes. Some of the popular activewear product categories include athletic footwear, activewear clothing such as running shorts, leggings, t-shirts, sports bras, hoodies, and accessories like socks, hats, gloves, wristbands, and fitness trackers. In January 2023, Nike announced the latest addition to its running footwear product, Nike Invincible 3 with an innovative and advanced cushioning platform in ZoomX.

Adidas AG

Adidas AG is a leading athletic apparel and footwear corporation located in Herzogenaurach, Bavaria, and is the largest sports appeal manufacturer in Europe and second largest in the World after Nike. The company offers a wide range of activewear for athletes, fitness enthusiasts, and individuals looking for comfortable and stylish workout clothing. Athletic shoes, sports apparel, jackets and hoodies, accessories, athletic equipment, and outdoor and adventure gear are some of Adidas’ popular activewear.

Under Armour, Inc.

Under Armour, Inc. is a US-based sportswear company situated in Baltimore, Maryland that manufactures and supplies footwear, apparel, and other sports accessories. The company has a large product base of activewear such as sports apparel, athletic shirts, bottoms, shoes, and accessories for both men and women. Under Armour’s products are best known for their performance-enhancing features, durability, and innovative design and are popular among athletes, fitness enthusiasts, and individuals looking for high-quality activewear for their workouts or casual wear.

Puma SE

Puma SE is another leading multinational corporation headquartered in Herzogenaurach, Germany that specializes in designing and manufacturing athletic and casual footwear, and apparel. It is the world’s third-largest manufacturer of sportswear. Puma's activewear includes a broad range of athletic footwear, apparel, and accessories designed for various sports and fitness activities, as well as for casual wear.

Lululemon Athletica, Inc.

Lululemon Athletica, Inc. also known as Lululemon is a Canadian multinational athletic apparel and yoga wear company famous for its high-quality yoga pants, athletic wear, and accessories. Lululemon products have gained popularity among yoga enthusiasts due to its comfortable and stylish yoga appeal and has expanded its retail presence across North America, Europe, Asia, and Australia over the years. The products are widely used for running, yoga, cycling, and other fitness pursuits and are made from signature Luon fabric that provides moisture-wicking and four-way stretch properties.

Fabletics:

Fabletics is an activewear and athleisure clothing brand co-founded by actress Kate Hudson along with Don Ressler and Adam Goldenberg that supplies both men’s and women’s activewear, footwear, and accessories. The company offers a subscription-based service where customers can sign up for a monthly membership and receive curated outfits every month based on their style preferences and workout activities. Fabletics is best known for its inclusive sizing options and offers a wide range of activewear such as leggings, sports bras, tops, and accessories in various patterns and colors.

Alo Yoga:

Alo Yoga is a popular yoga and activewear situated in Los Angeles, California, best known for its stylish and high-quality yoga clothing and accessories. The company offers a wide range of yoga and fitness apparel for both men and women, including yoga pants, leggings, sports bras, tops, outerwear, and accessories.  Alo is famous among yoga practitioners, athletes, and fitness enthusiasts due to its emphasis on quality, innovation, and sustainability.

New Balance Athletics, Inc.:

New Balance Athletics, Inc., often referred to simply as New Balance, stands as a prominent global player in the sports footwear and apparel industry, with its headquarters situated in Boston, Massachusetts. The company has gained its reputation primarily through the exceptional range of footwear and sports clothing. Among the well-received activewear offerings by New Balance are running attire, comprising shorts, leggings, jackets, and moisture-wicking shirts. Additionally, they provide sports bras, tanks, training shorts, yoga pants, leggings, an assortment of accessories, and an extensive selection of casual activewear.

Rhone Apparel:

Rhone Apparel is a US-based company manufacturing premium men’s lifestyle and activewear located in Stamford. The company has gained popularity for producing stylish and functional activewear for athletes and fitness enthusiasts.

Rhone offers a range of activewear products, including workout shirts, shorts, pants, jackets, and accessories like hats and socks. These products are durable, stylish, and versatile made from moisture-wicking fabric. In addition, many Rhone products incorporate anti-odor technology to prevent the buildup of odor-causing bacteria keeping the workout gear smelling fresh.

Girlfriend Collective:

Girlfriend Collective is a sustainable and ethical activewear brand situated in the United States, founded by Ellie Dinh and Quang Dinh. The company is best known for its commitment to producing high-quality activewear while minimizing the total environmental impact. Though its products are high quality and ethically produced, the prices are affordable, making them accessible to a broader audience.

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